Sparks Will Fly

This exhibition stand for automotive supplier Denso Corporation was designed for the Automechanika Frankfurt trade fair. The stand was to showcase the latest product innovations including the Iridium TT Spark Plugs whilst offering a large comfortable space to explore products and interact with Denso representatives.
My client had designed bespoke interactive computer stations and the ‘Denso Universe’ – a dome dedicated to engaging the imagination of visitors with the use of a cutting edge 3D holographic display unit. The image for this space was to be exciting and indicative rather than highlighting a specific brand of hologram machine – and as such was left to my creativity to design.